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Hallie Rich is a top-selling author and award-winning entrepreneur.  Hallie is a highly regarded and sought-after writer due to her communication and persuasion skills and her passion for storytelling. Hallie co-authored the top-selling book “Should I Scoop Out My Bagel” (Skyhorse 2016). The follow-up book “Your Everyday Nutrition” will be out this upcoming fall (Skyhorse 2023). Hallie also served as the Publisher of Macaroni Kid for the Melville, Dix Hills and Huntington areas. In this role, she poignantly highlighted newsworthy and noteworthy community members while significantly increasing readership and engagement.

Hallie has worked with both B2B and B2C clients creating both internal and external communication and branding strategies. She has also worked with individual clients ranging from C-level executives to high school students on their personal communication needs including personal statements, media placements as well as college and graduate school essays. Whether crafting a personal story or promoting a brand, Hallie has a proven track record of being able to package a story to highlight her clients' competitive strengths and create a compelling narrative. 

Hallie was also the force behind the revolutionary vitamin brand alternaVites. Recognizing a void in the industry, she created, developed and marketed a new type of vitamin for both kids and adults.  The incredibly successful line was sold at stores nationwide (including Whole Foods, Walmart, and Wegmans) that made room on their shelves for a brand new category within the vitamin industry for those looking for pill alternatives.  Hallie was repeatedly recognized for excellence in the marketing and branding of alternaVites.  Prior to that, Hallie was a prominent senior executive at a multi-million dollar consumer brands company where she presided over all daily front office and communication operations. 

Hallie is also the co-founder of Rich in Love, a charity that has raised money for cancer research & prevention programs. To date, this charity has raised hundreds of thousands of dollars.  Hallie currently resides on Long Island with her husband and two children. 

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